Warmth before decoration
Imagery and a warm palette set the atmosphere. Restrained surfaces leave room for the food and the information.
Design concept — Not a client commission
RIVA
hospitality reimagined
A restaurant concept bringing together warm light, large typography and a direct route to a table enquiry.
01 / Context
ONE IDEA.
ONE QUESTION.
The proposed scenario
This independent study imagines a restaurant whose website conveys atmosphere while answering practical questions quickly. The name, offer and design belong to a fictional scenario.
The design challenge
How can a restaurant website have its own voice and still feel clear? The menu, visitor information and table enquiry should be easy to reach.
02 / Decisions
DESIGNED
WITH INTENTION.
A clear hierarchy
Large headings introduce the page. Everyday information stays smaller, calm and easy to read.
Keep the next step visible
A table is approached as an enquiry. Details, feedback and availability would need to be agreed with the selected booking process in a real operation.
03 / Layout studies
THINK BIG.
CHECK SMALL.
The following views translate the approach into two formats. They are simplified static design studies and do not document an implemented website.
04 / Looking ahead
FROM AN IMAGE
TO A JOURNEY.
Functions proposed for implementation
- A readable menu with maintained information
- Visitor information and a contact route
- A table enquiry with understandable feedback
- Language switching between complete content versions
What the study explores
The study shows that atmosphere and orientation need to be developed together. A real project would also require approved content, an agreed operating model and tests of the booking journey.
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